Karen mcgrane karen spent the past 15 years helping companies publish on the web, and today, shes doing it again with mobile. Train, railroad, transportation books from karens books. He also founded the design studios happy cog and studio. I became interested in reading content strategy for mobile by karen mcgrane after i read her article on a list apart titled responsive design wont fix your content problem.
Karen mcgrane explains how and why individual fields of content should be annotated with information about what they contain to enable them to be used in a variety of contexts, letting the individual devices determine how to display what is needed rather than. My first encounter with a book apart from school books was in my 9th grade. Youll first gather data to help you make the case for a mobile strategy, then learn how to publish flexibly to multiple channels. I recently bought and its sitting in front of me here at the moment actually, a book apart series, the whole library. It can be done 156 resources 158 references acknowledgements index 164 166. You dont get to decide which platform or device your customers use to access your content. I think, it was a short story written by munshi premchand, wellknown for his modern hindiurdu literature. Karen mcgrane explains how and why individual fields of content should be annotated with information about what they contain to enable them to be used in a variety of contexts, letting the individual devices determine how to display what is needed rather than specifying it when content is created. What makes this book so unique is that it plainly and honestly describes how a successful design shop actually works. Found 41 books published by a book apart in the ux library. See the complete a book apart series book list in order, box sets or omnibus editions, and companion titles. Were incredibly proud to have worked with ethan and karen on their first books, and now theyre bringing you another set of musthave reads.
Her book, content strategy for mobile, describes how content structures, editorial processes, and content management technologies need to evolve to support what she calls adaptive content. Read the first post about how i got the idea here, the second post about building the frame here. It was thrilling to bring you ethan and karens first industrychanging a book apart books. Her new book, going responsive, guides organizations large and small through the changes they need to make in their process and teams to pull off a successful responsive redesign. He is the cofounder of a list apart magazine and the web standards project. Stephen hutchinson, karen mcghee, john obyrne, prof. We specialize in railroad books, train books, train dvds, military, tanks, trucks, automobiles, aviation, motorcycles, buses, tractors, ships, locomotives, calendars and all forms of transportation books and dvds. Her book going responsive was published in 2015 by a book apart, and her first book, content strategy for mobile, was published in 2012. Karen teaches design management in the mfa in interaction. Karen teaches design management in the mfa in interaction design program at the school of visual arts in manhattan. Fifteen percent of sales of karen mcgranes content strategy for mobile and other a book apart books sold today will go to the red cross in its effort to aid victims of hurricane sandy. I appreciated the clear approach and writing style and was looking for more advice on practical application. Patterns and principles and karen mcgranes going responsive are now available in our a book apart store.
He is the cofounder of a list apart magazine and the web. Insert content herejanuary 10, karen mcgrane xontent building a strategy for mobile the content mcgranw and ux designer mcgrnae that mobile will be the fulcrum to push smart publishers to restructure their content for a multiplatform future. Jul 19, 2016 for more than 15 years karen mcgrane has helped create more usable digital products through the power of user experience design and content strategy. Jeffrey zeldman is an entrepreneur, web designer, author, podcaster and speaker on web design. Ethan and karen explain it all to you responsive web design. Published november 5th 2012 by a book apart first published january 1st 2012. Dec 17, 2015 her book going responsive was published in 2015 by a book apart, and her first book, content strategy for mobile, was published in 2012. This is the fourth in a series of posts about designing and building the wall art for my living room. The series of a book apart volumes are always well worth reading, and karen mcgranes content strategy for mobile is especially worth your time. Choose from tracks in content strategy, data science and analytics, and learning design. John gruber, daring fireball design is a job is so good it made me want to cry. Content strategy for mobile by karen mcgrane goodreads. I had got some birthday money and thought i would invest in some nice library material.
All in all i found the book very interesting and i warmly recommend it. Table of contents chapter 1 7 your content, now mobile chapter 2 33 content before platform chapter 3 47 adaptive content chapter 4 83 strategy and planning chapter 5 95 writing and editing chapter 6 109 information architecture chapter 7 7 people and process 148 conclusion. Responsive web design brief books for people who make websites, no. We are absolutely thrilled to announce that ethan marcottes responsive design. She cohosts a responsive web design podcast with ethan marcotte, and her first book, content strategy for mobile, was published in 2012 by a book apart. Read on oreilly online learning with a 10day trial start your free trial now. While ethan, luke and joshs previous books focus on how, this book focuses on the why and the strategic part of responsive web design.
Karen mcgrane draws on data and stories from realworld teams to show you why going responsive is just good business senseand how to set up your project from concept to launch for total success. Karen mcgrane plays nicely in the content strategy, information architecture, and interaction design sandboxes. The rusty dusty lays the historical and geographical groundwork for the wo line beginning with a summary of james j. If you still need some arguments to convince people and a plan to approach a big responsive redesign, this book will help you. Karen mcgrane you dont get to decide which platform or device your customers use to access your content. Content strategy for mobile by karen mcgrane read online on. The series of a book apart volumes are always well worth reading, and karen mcgrane s content strategy for mobile is especially worth your time. Reliable information about the coronavirus covid19 is available from the world health organization current situation, international travel. I believe content marketing as a strategy is a bit overblown. Jeff eaton and karen mcgrane look back at the events and content strategy trends of 20, and make their predictions for the coming year. As a content professional who tends to write and build rather than being on the front end.
The eighth book in the now very successful a book apart series reflects back on previous titles while also looking ahead. By lorraine chandler aug 3, i love karen mcgranes approach to content and design. The book apart series is great, fast reads and very useful information. Karen mcgrane author, going responsive karen spent the past 15 years helping companies publish on the web, and today, shes doing it again with mobile. I am absolutely using it as a textbook in my class this year. We produce brief books of about 100 pagesthe perfect size in terms of subject depth and coverage for topics like html5, css3, content strategy, responsive web design, and more. Karen ann killilea born august 18, 1940 is the subject of two bestselling books by her mother marie killilea, karen and with love from karen. Karen mcgrane content strategy for mobile a book apart. Ive been reading comic books since i was a kid, and now the new ipad has quickly become my primary means for reading them.
Jan 14, 2020 karen mcgrane is one of my favorite people. Content strategy for mobile karen mcgrane download. Jan 01, 2012 this book is the most cogent argument ive yet seen for the separation of form from content. Its a proliferation of devices, platforms, and screensizes from the tiniest dumb phones to the desktop web. She cohosts a responsive web design podcast with ethan marcotte. Content strategy for mobile oreilly media tech books. Along the way, they discuss the challenge of content marketing overload, the future of wysiwyg editors, the evolution of content migration tools, and more. A book apart, new responsive design books from ethan. This excerpt from karen mcgranes new book, content strategy for mobile, will help you get started. Taking the shift to mobile as a focus for improving content for everyone, she makes the case that you need make sure that your content works on mobile, and sooner rather than later.
Learn how to plan and scope work, collaborate in a responsive context, evaluate content, handle browser support and testing, and measure. Bibliography selected books on design, user experience. A book apart publishes highly detailed and meticulously edited examinations of single topics. Karen spent the past 15 years helping companies publish on the web, and today, shes doing it again with mobile. Numerous and frequentlyupdated resource results are available from this search. New from a book apart, karen mcgranes content strategy for mobile. The book explores the relationship of the wo to subjects and issues seldom included in other railroad books. Karen mcgrane will teach you everything you need to get your content onto mobile devices and more. Content strategy for mobile paperback january 1, 2012 by karen mcgrane author isbn. Karen mcgrane has helped businesses create better digital products through the power of user experience design and content strategy for the past twenty years. She is the author of content strategy for mobile from a book apart.
Librarything is a cataloging and social networking site for booklovers. Content strategy for mobile brief books for people who make websites 8 no. For more than 15 years karen mcgrane has helped create more usable digital products through the power of user experience design and content strategy. Karen earned her expertise in web content by helping dozens. Karen mcgrane delivers an amazing set of solutions to the challenges of todays contentrich, multidevice world.
To read this book, upload an epub or fb2 file to bookmate. Content in a zombie apocalypse by karen mcgranean event apart video. Karen mcgrane explains how and why individual fields of content should be annotated with information about. Jason santa maria is a graphic designer living and working in sunny brooklyn, ny. This book is the most cogent argument ive yet seen for the separation of form from content. Oclcs webjunction has pulled together information and resources to assist library staff as they consider how to handle. Karen killilea was born three months prematurely at a time when such babies rarely survived. Content in a zombie apocalypse by karen mcgranean event. Karen mcgrane, author of content strategy for mobile, on librarything. A growing collection of a book apart books for ux practitioners. Content strategy for mobile by karen mcgrane read online.
There are over 30 hours of themall absolutely free. Its a proliferation of devices, platforms, and screensizes from the tiniest dumb phones to the desktop w. She is also the cohost of a responsive web design podcast with ethan marcotte. Karens books offers transportation books and videos at discount prices delivered right to your door. The original edition of this book was published in 2002 and was the first book to specifically address content strategy as a discipline. Mobile isnt just smartphones, and it doesnt necessarily mean you are on the move. These books were groundbreaking by asserting that children with cerebral palsy could lead productive lives. May 02, 20 karen mcgrane plays nicely in the content strategy, information architecture, and interaction design sandboxes. Ken rubin published by university of california press isbn 10. The second edition provides a good general introduction to content strategy, with a deeper discussion of markup and tools than found in. Her books content strategy for mobile and going responsive are published by a book apart. Patterns and principles and karen mcgrane s going responsive are now available in our store.
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